Morbius
Sony Pictures
Sony Pictures wanted to generate excitement – and a little bit of terror – for the Spanish premiere of the new Marvel film Morbius, starring Jared Leto as the eponymous vampire. So in order to let people know that the franchise’s newest anti-hero had arrived, we created a viral stunt that had people across the country talking… and running for their lives.
![](https://offandgent.com/wp-content/uploads/2023/06/logo-LA-VANGUARDIA.png)
“El Metro de Madrid se infesta de murciélagos”
![](https://offandgent.com/wp-content/uploads/2023/06/logo-SENSACINE.png)
“Morbius detrás de la invasión de murciélagos en el Metro de Madrid”
![](https://offandgent.com/wp-content/uploads/2023/06/logo-AS.png)
“Morbius se presenta con una original campaña de publicidad”
![](https://offandgent.com/wp-content/uploads/2023/06/logo-CINEMANIA.png)
“Murciélagos en el metro de Madrid”
![](https://offandgent.com/wp-content/uploads/2022/11/logo-MARCA.png)
“El anuncio impacta... y agobia a la vez”
![](https://offandgent.com/wp-content/uploads/2022/12/logo-LA-RAZON.png)
“¿Por qué el metro de Madrid se ha llenado de murciélagos?”
Client:
- Sony Pictures
Sector:
- Media/Entertainment